18 July 2017
In April 2017, Open Africa, SA College for Tourism and Airbnb Ireland reached an agreement for a strategic partnership, based on the principles of mutual strengths and benefits, with the aim of community-driven growth and development.
Open Africa, a social enterprise that helps rural entrepreneurs feel confident to work together and revitalise their communities through tourism, identified individuals and communities that are interested in participating in the programme. They focused on target corridors in the Western Cape, where there is an existing demand for home stays and an interest among locals with a low income in home sharing and in building up the local tourism product.
Airbnb and the college assisted the candidates to create their own listings on the Airbnb platform. This pilot programme was a major success and the college received very positive feedback from the candidates and the trainers.
In the coming months, trainees will receive ongoing support from all parties involved through a mentorship programme.
Story and photos by SA College for Tourism
*Nelson Mandela International Day commemorates the lifetime of service Nelson Mandela gave to South Africa and the world. It was launched in 2009 on his birthday,18 July, via a unanimous UN General Assembly.decision.
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